Gold Emblem Abound


Client: CVS/Pharmacy
AGENCY: Standard Time LA
ROLE: Lead Animator - In House - Freelance
LEAD ANIAMTOR: Jovanna Tosello
ANIMATION DIRECTOR: Louis Morton





CVS/pharmacy set out to reaffirmed their commitment to consumer wellness through the release of their Gold Emblem Abound series. Gold Emblem Abound was a new line of appealing, healthy snacks.


"Make Life Tasty" --Standard Time LA was brought on to create a philosophy and branded content system that brought the nutritional benefits to life through animation and illustration.

Working directly with the Creative Director of Standard Time LA, I lead the animation production for the three of six Gold Emblem Abound Spots.

The brand now generates over $60 million a year. Animated three of six of the commercials produced CVS's Gold Emblem Abound campaign, under the commercial agency Standard Time